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The ultimate event welcome: How Emma turns check-in into fundraising power

Through years of experience and invaluable partner feedback, one thing has become crystal clear: there’s a direct link between guest management and fundraising results.

Caroline Stark
min read

Our mission is simple: create cutting-edge fundraising technology that delivers the best possible financial outcomes for our partners. Over the years, our mission has evolved. Today, we’re not just aiming to be the best at fundraising; we’re setting our sights on being the most powerful event management and fundraising platform on the planet.

Through years of experience and invaluable partner feedback, one thing has become crystal clear: there’s a direct link between guest management and fundraising results. It’s only natural your event guests are the driving force behind your fundraising success. Without them, your event would be an empty room.

And their experience starts long before they walk through the door.

Setting the tone before the first handshake

The tone for your event is shaped from the moment guests first interact with you, whether that’s booking their ticket, receiving their welcome email, or getting event reminders.

With Emma, all these touchpoints are easy to manage. From ticketing and mass communications to silent auction weblinks, your guests arrive informed, engaged, and ready to support your cause.

The “ultimate check-in” experience

Of course, there’s one critical moment we’ve focused on perfecting: those first steps into the venue. A smooth, welcoming check-in isn’t just about efficiency; it’s about creating a confident, informed guest from the outset.

Here’s how Emma delivers the ultimate check-in:

  1. Fast & flexible guest search
    Guests give their name or show their Emma-generated QR code e-ticket. Check-in staff scan the code or use our dynamic search (by first or last   name) to check them in instantly.
  2. Instant guest insights
    Staff see key details right away, like table assignments, purchased packages, or missing contact info. Need a phone number? It can be added on the spot.
  3. Immediate engagement via SMS
        Once checked in, guests receive a personalised text with:
       
    • A link to your fundraising microsite
    •  
    • Key event details (e.g. table number, WiFi password)
    •  
    • Any extra info you want to share
  4. Aligned event team
    Your show caller and event staff know every guest has vital info and fundraising access on their phone. Questions can be quickly directed back to their messages, reducing bottlenecks and keeping the flow smooth.

Fundraising in their hands - from minute one

From the moment they arrive, guests have your fundraising link at their fingertips, literally. It’s a subtle but powerful signal that the evening’s purpose is giving. And unlike table tablets, this link stays with them through the afterparty… even on the ride home.

The benefits don’t stop there. The check-in process becomes a valuable data collection point for future event follow-ups and marketing, turning every arrival into a longer-term engagement opportunity.

A welcome worth investing in

I’m proud of how far the ultimate check-in has come. It’s more than a process, it’s the launchpad for a successful fundraising night. If you’re ready to create a seamless welcome, keep your guests informed, and put fundraising power directly in their hands, let’s talk.

Emma is here to make your first impression unforgettable, and your fundraising results unstoppable.

About the author

Caroline Stark
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